In this guest article on the Sun Microsystems web site, Guy Kawasaki lists the five most important lessons he’s learned as an entrepreneur — which makes for great advice for entrepreneurs:
1. Focus on Cash Flow
2. Make Little Progress Every Day
3. Try Stuff
4. Ignore Schmexperts
5. Never Ask Anyone To Do Something That You Wouldn’t Do
Sound advice [...]

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In his article in BusinessWeek on July 11th, Steve McKee points out Five Dont’s for Marketing in Tough Times that are oh-so-appropriate for startups during these tough recessionary times:

Be Smart and Thrifty, But Don’t Panic. This, Too, Shall Pass
Marketing is Muscle, Not Fat. Be Careful About Cutting It.
Don’t Lose Focus By Chasing Business You Wouldn’t [...]

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In his July 2nd blog, “Startup Advice from George Constanza: Do The Opposite,” Dharmesh Shah at OnStartups.com makes the case that “doing the opposite” (zigging when others are zagging) can actually work for startups, citing a few examples in his blog from VC funding negotiation, to recruiting early employees and early customer conversations.
I couldn’t [...]

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